I’ve been working on ads all morning, so I’m taking a break from ads, to look at ads that we’ve done through out this last year. I know it doesn’t make sense, but in a way, I think it does. Sometimes it helps to look back at what we’ve been doing, to see how things are progressing and to make sure that we’re being consistent.
The ads that we’ve been doing this past year are really new for us. About 6 months ago, a team consisting of members from the Sales and Marketing and Creative Departments met to strategize a new way of advertising. We came up with an idea to have a large, eye-catching image at the top of the page along with a bold headline placed over the image. I am really happy with our ads, but I had a difficult time choosing just a few . . . sooo here’s EIGHT.
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How out of touch am I? I didn’t know we were doing such a new ad format. And I must say: wow. WOW! I can see why you couldn’t choose just one or even three or four. They are FABULOUS! Great work to the creative minds that thought them up and implemented them! The concept and execution seems to represent where C&T is and the fabulous products we have so well. Exciting!